Episode 7 - Show Notes - Systems for Blogging


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What’s up my bloggy friends?!? Today I want to talk about systems for blogging. Here’s the thing – we all have to do so many things for our blogs, and the truth is with all the moving parts of blogging it can get overwhelming FAST!

If you’ve ever looked at another blogger and wondered how she manages to get it all done, the answer might or might not surprise you. She’s got good systems.

It’s true. The most productive people all have one thing in common: they don’t reinvent the wheel every day. Instead, they’ve figured out the best, most efficient way to do every task, and they create a system to do just that.

No matter what you’re blogging about and what projects you find yourself tackling, a systemized approach will help you:

Work faster and produce more

Produce higher quality results with fewer mistakes

Easily outsource the tasks you don’t like to do

Enter The Magic of Templates

How many times do you answer email from potential sponsors or pitches from people wanting to collab? What about responding to readers who want to tell you what they loved or hated about your last post? Or mailing your JV partners about an upcoming launch if your blog is at the stage of course or book creation?

All of these tasks and more become effortless when you create fill-in-the-blank templates that can be repurposed for specific cases/people. Templates can be as simple as a “canned response” in your email client or help desk, or you can use software such as Text Expander (for Mac) or Phrase Express (for Windows). You might even create a template document in Dropbox or Google Drive to house all your templates for easier access. And hey, you can even create templates for your blog posts so that it’s easier to write your posts each time you’re ready to publish something new for your readers.

While templates will undoubtedly save you time, the real beauty is that once they’re created, you can easily outsource things like email and eventually sales. Simply instruct your assistant on the proper use of your templates, and you’ll be free to do other, more important things.

Checklists Prevent Mistakes

It might seem counter-intuitive, but when you perform the same tasks over and over again, it’s easy to miss a critical step. For example, you might think your sponsors all paid you this month—you might even remember invoicing for it—only to look back and see the invoice wasn’t actually sent.

But when you implement checklists, it’s suddenly much more difficult to miss an important task like creating all the deliverables for sponsored content or remembering to pin the latest blog post you published.

You can easily create checklists for all your common tasks and projects using nothing more than a text document. If you’re managing a team, checklists in your project management system allow you to see exactly what tasks are complete, and which are still outstanding.

Templates and checklists turn smart bloggers into productivity superstars, and it’s easy to get started. The next time you answer an email you’ve answered before, save your response. The next time you apply for a new affiliate program or create a new opt-in page, take the time to record the steps. These documents will make future projects easier and faster to complete, and best of all, you can hand them off to your assistant to do instead.

Now I want to bring it over to you – what can you do with your own blog to create systems that make it easier for you to, well, be a blogger? I’d love to know your thoughts! Tweet me at @bloggyfriends and tell me what you’re going to start doing to increase your own productivity. Until next time, may your page views be high, and your bounce rate be low!

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