Today's post is a guest post from Lauren McManus from Create and Go. She and her partner Alex turned their health and wellness blog into a money-making powerhouse, and now the two of them earn 6 figures every month from blogging. Yep, you read that right! They don't just earn 6 figures a year my bloggy friends. Nope, they earn that monthly! Take it away Lauren!
5 Ways to Monetize Your Blog
A few years back, bloggers who wanted to turn their hobby into a money-making machine had limited options. Email marketing was quite rigid, not to mention the fact that building and maintaining a website was costly.
These days the barrier to entry for starting a blog is inexpensive, and virtually painless to do. In fact, you can start a blog in less time than it takes to have a pizza delivered! And, the ways to monetize a blog are aplenty.
Bloggers aren't restricted to Google AdSense, and you don't even need thousands of page views to make money. With that in mind, I thought I'd share 5 of the best ways you can use to earn money through blogging.
1. Affiliate marketingAffiliate marketing is, by far the most common way of monetizing a blog outside of using ads to earn income. By promoting other businesses’ products, you can earn a sizable sum in commissions. All you need to get into the affiliate marketing game is have is a niche, an audience, and an affiliate product to promote.
Okay, fine, it's a little more complicated than that, but it doesn't take too much more to get into the game. Many bloggers opt for affiliate marketing as a means of monetization because they don't have to create anything. There are hundreds of digital and physical products for virtually every niche, so it's easy to find one that fits your audience, sign up as a partner, promote said product and cash in.
Learn more about affiliate marketing on my website.
2. Creating online coursesTake what you know, and package it into a presentation, and before you know it, you have a course that you can sell. Your courses should be in line with your blog content, and you should be as much of an expert as possible before you create your lessons. However, the good news is, even if you're not the end-all, be-all expert in your subject, you can still create a course for the students who aren't as far along as you. Just make sure that you keep learning and improving your course so you can keep teaching your audience.
If you're considering creating online courses, I highly recommend checking out the Teachable Blog. It is filled with awesome ideas for creating slide decks, recording your videos, and even getting students to buy!
3. Digital productsDigital products include eBooks, audio files, and video training. Digital products can earn you some good money. Again, they should be in line with the topics you are covering on your blog. I've seen spiritual bloggers sell audio files of guided meditations, weight loss coaches sell video training of the best workouts, and even accountants sell ebooks on how to get the most tax deductions. The possibilities are endless
4. One-on-one coachingDepending on your niche, experience, and skills, you can offer coaching services as a way to monetize your blog. If your online courses or eBook provides value to your customers, it is highly likely that some will be willing to pay for personalized instruction. Who knows? That one-on-one coaching could give you some ideas for group coaching programs, or your next digital course.
5. Monthly memberships for premium contentOne way some bloggers are monetizing is to create paid membership for their visitors. Members who subscribe to a paid plan get exclusive benefits ranging from in-depth instructional webinars and ad-free content to in-person meet-ups and masterminds with like-minded people.
Lauren McManus is a traveler and blogger at Create and Go, where she teaches people how to start a blog the right way and make money blogging. Learn more about how to do just that by clicking here! You can also grab her free course on creating a successful blog here.